Spotlight On: Melissa O'Boyle of Bow to the East

Webster's Dictionary defines macrame as "a coarse lace or fringe made by knotting threads or cords in a geometrical pattern; also  :  the art of tying knots in patterns". See also, pretty, stylish, relaxing, and useful

I kid. I'm not about to make this spotlight into an 8th grade running for class president speech. What I AM going to make this post about is Melissa O'Boyle, her beautiful face, and her lovely macrame stylings. 

Photo by Christina Wedge

Photo by Christina Wedge

We recently had the pleasure of interviewing Melissa with our new and improved set of "Spotlight" questions, did the ole' snappity snap with the camera, and came away totally inspired. Her work is gorgeous and we couldn't wait to find out more about what makes her tick--I bet you can't either. OK, on to the interview!

Gimme! Photo by Christina Wedge

Gimme! Photo by Christina Wedge

Who is your design or art crush?

The artists and designers that I crush on the most are my peers and emerging artists I find on Instagram and at local shops, festivals and galleries.  They inspire me to showcase my work and to think outside any limits I have created.  It is amazing how much amazing talent is out there all around us.

Again, gimme. Photo by Christina Wedge

Again, gimme. Photo by Christina Wedge

What three words would describe your aesthetic?

Organic, Rhythmical, and Tranquil

Photo by Christina Wedge

Photo by Christina Wedge

Which of your career milestones makes you most proud?

I was very proud when I was asked to put my work up in the Downtown Seattle West Elm in 2014 as well in the West Elm Ponce City Market in Atlanta in 2016.

In 2015, I was commissioned to make 8 large window hangings for a restaurant in Austin, TexasIt is an excellent Latin Coastal Kitchen in Austin’s SoCo neighborhood with great exposure. www.alcomaratx.com. Everything on the menu is amazing including fresh squeezed fruit margaritas.

In 2015 I was also asked to host my first workshop.  Teaching workshops opened a whole other door for me. I absolutely love sharing my passion for macrame. I have two workshops coming up in Atlanta.
March 8th - https://www.eventbrite.com/e/intro-to-macrame-at-west-elm-tickets-31595057668
April 12th -  http://garagedoorstudio.com/events/intro-to-macrame/

How did you take the leap towards a creative career?

The way that my macrame work came into fruition is an interesting and serendipitous story.  One day I found an old book at a used bookstore that gave instructions on macrame.  This refreshed my memory of what I had been taught by a high school art teacher.  At the time I was living in a lovely little cabin-like cottage on the Puget Sound in Seattle.  All the walls were wood paneling which was pretty outdated although it has some charm.  I made my first large scale macrame wall hanging for myself to soften the space. I had a friend from Atlanta see a picture of it on social media and she asked me to make her a wall hanging.  Once I was finished I had it all wrapped up and I went to a custom shipping spot, The Sip and Ship, to get a custom box made.   www.sipandship.com.  The owner asked what was in my wrapped up fabric.  I showed her a picture. She loved it and directed me to go to West Elm and show them my work because they feature local artists. West Elm asked me to make a wall hanging to put up in the store as well as have a pop up shop.  That prompted me to make a number of plant hangers and smaller wall hangings.  The ones I did not sell I put on Etsy. About 6 months later a marketing manager for a restaurant group in Austin Texas found me on Etsy and commissioned me to make eight 6’ x6’ wall hangings that are permanently on display in the hip restaurant. I’ve gotten a number of jobs from people that see my work in that restaurant and ask me to commission work for their homes.    The beauty of the unfolding of these events has me feeling very blessed.  It’s amazing how things happen so much easier when there is no pressure to make things work.
When things started happening for me and my macrame without much effort and mostly through word of mouth, I eventually started to put more and more energy into marketing my work. It’s very gratifying to be able to work for myself being creative.

How do you balance work and play?

 I have learned in my travels and soul searching that anything that feels like you are a fish going up stream is a waste of energy.  Of course, we have to put a certain amount of effort into our lives, but things are for the most part supposed to feel good. One of my favorite ways of balancing working and playing is to have a free day and have a little local adventure. To me, that means picking a neighborhood in the city I haven’t been to in a while and just walking around with no plan or expectation. I might walk in the boutiques to get inspiration and design ideas, browse through a used bookstore, and sit at coffee shop reading and people watching. Almost anytime I have a day like this I meet the most interesting people and find the most amazing little treasures.

If you could live in any place or era, what would it be?

 I would love to live in the seventies. I’m admittedly a little bit of a hippie at heart. Music was revolutionized at this time as were so many other parts of American culture.  The style was characterized by *playful embellishment and radical experimentation with form*. The women’s rights movement made significant strides in the 1970’s and took a prominent role within society.   All in all, it just sounds like a lot of fun!

Chocolate or wine?

Why can’t I have both? haha. If I had to choose I’d go with wine.  It could be red, rose, or a bubbly.  I like them all!

How did you come up with the name Bow to the East?

On one of my little day adventures I came across an amazing book called the Woodstock Craftsman’s Manual. This book is straight out of the seventies and gives instructions, with great hand-drawn pictures teaching Weaving, Pottery, Macrame, Beads, Leather, Tie-Dye & batik, Embroidery, Silkscreen, Home Recording, Candles, and Crochet.  On the cover is a drawing of hands making macrame and it looks just like something I made in high school when I first learned the technique.

In the section on macrame it starts out with this great tidbit:

“It’s emphasis on rhythmic control has a stabilizing effect that has led some of the world’s foremost statesman like Churchill and De Gaulle to find soothing relaxation in both knitting and knotting. It can be satisfying therapy for those who see their larger problems in terms of confused strands and loose, fraying ends." ~excerpt from Paul Schwartz in Woodstock Craftsman’s Manual

The chapter goes on to list everything you will need to start the process of macrame such as tools, materials, accouterments.  On the section on Planning and Preparing it states simply: Bow to the East. I just loved that. The East represents new beginnings and to me it represents home. So when I am starting a new project I seek out my old compass among my raw gemstones, I find East and do a ceremonial bow.


Thank you so much, Melissa, for your beautiful work and for your time! We are so excited to have turned the spotlight on you today and can't wait to get one of your wall hangings in our own homes!

Xoxo, Susie & Christina